2023 NYS Tourism Conference Workshop: Leveraging LinkedIn to Discover and Engage with Meeting Planner Prospects
Feb 21, 2023
This session, presented by Mower's Mary Gendron, provides a case study of a LinkedIn initial test campaign conducted for Westchester County Tourism & Film in Q4 of 2022. It will provide a synopsis of the successful campaign, including strategy, campaign structure, specific initiatives, and results.…