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That's A Wrap! RECAP - 2024 Travel Show Season!

Nov 5, 2024

This past weekend New York State's tourism industry was was showcased in Canada and New York's capital city. NYSTIA’s Nate Gresock brought our exhibit booth to the 2024 Montreal International Tourism & Travel Show, and Brooke Wilson exhibited at the 2024 Adirondack Sports & Northeast Ski Expo at Albany's Capital Center. These were our final travel shows of 2024, and capped an unprecedented year of outreach of consumer and travel trade event marketing by NYSTIA for New York State's destinations and attractions. Nate reports that we finished a our most aggressive travel show schedule ever with record-breaking two-day distribution of nearly 4,000 brochures in Montreal!

Montreal: We had a great location on the corner of the main aisle at the International Travel & Tourism Show, with the Adirondack Coast booth next to us. Attendees enjoyed our booth and all the booth elements. We distributed nearly 4,000 brochures at the show. We saw a great mix of people of all ages attending the show. We want to thank Kosta Tsimiklis with Reach Global and Sylvie Nelson with Adirondack Executive Services for joining us in the booth, helping answer questions, and providing translation services for French-speaking attendees. 

Albany: The Adirondack Sports Winter Expo was a great show to highlight winter sports in our destinations. We had a great location on a corner next to the New York State Canals booth. We had great conversations with winter sports enthusiasts looking to plan their next trip. 

A BIG THANK YOU to our 2024 Tourism Champions! Your support enabled us to get the word(and the literature!) out about your destinations. We returned to the New York State Fair, attended multiple events throughout the year, and had a presence on the Thruway at the Port Byron Old Erie Canal Heritage Park. We are excited to see what 2025 will bring.

Here is a list of all the shows and events we attended in 2024:

  • AAA Pittsburgh Travel Showcase
  • USA International Sportsman, Outdoor Recreation & Travel Show (Pittsburgh, PA)
  • Toronto Outdoor Adventure Show
  • AAA Lehigh Valley Vacation Expo
  • Camping, Hunting & Fishing Show of Trois-Rivières (Halfway between Quebec City and Montreal)
  • Adirondack Sports Summer Expo
  • Montreal Outdoor Adventure Show
  • Ottawa Travel & Vacation Show
  • Ottawa Valley Outdoor Adventure & Sportsmen's Show
  • Ottawa Outdoor + Adventure Travel Show
  • Springfield Dream Destination Spring Travel Show
  • Naturally Lewis Economic Development Conference
  • The Great New York State Fair
  • Association of Canadian Travel Agencies Toronto Summit
  • Association of Canadian Travel Agencies Montreal Summit
  • National Drive Electric Week: New York Capital District Drive Electric Week & Sustainability Fair
  • Springfield Dream Destination Fall Travel Show
  • AAA Cleveland Vacation Expo
  • Bus Association of New York Annual Meeting and Marketplace
  • 2024 Partners for Workforce and Economic Development Conference
  • Adirondack Sports Winter Expo
  • Montreal International Tourism and Travel Show
  • New York State School Counselor Association Annual Conference

We are looking forward to the 2025 Tourism Champions Travel Show Program and hope you will join us next year! Sign up now by filling out the form below:

Nate Gresock
Consumer Programs Coordinator
nate@nystia.org

INSERTION ORDER: 2025 NYSTIA TOURISM CHAMPIONS COMMUNITY AGREEMENT
I. Participation in all NYSTIA international and domestic travel shows and events in Canada and the northeastern United States!
II. Complimentary Registration for one (1) Attendee at the 2025 New York State Tourism Conference at the Hotel Canandaigua, April 23-25, 2025. ($475 value at NO CHARGE)
III. Complimentary Pre-registration for one (1) Attendee at the 2025 New York State Tourism Excellence Summit & Awards at the Fort William Henry Hotel & Conference Center in Lake George, NY September 10-12, 2025. ($475 value at NO CHARGE)
IV. 52-Week Destination Feature on NYSTIA Hosted Tourism Champions Microsite
PLEASE INDICATE: Will you use NYS sourced funding (e.g. Tourism Matching Funds, NYS Grants, etc) to pay for this initiative? Please indicate YES or NO (needed for MNY grant accounting purposes) *
Please Use The Submit Button Below When Finished