Sep 20, 2024
Greetings from Rochester NY! I am pleased and honored to be the 2024-2025 Chair of the NYSTIA Board of Directors. I started to engage with NYSTIA in 2017 and quickly knew that I wanted to get involved. I have met so many wonderful people through NYSTIA. I have also learned so much. I could go on and on…
In my day job at Visit Rochester I get to work with over 500 active members. As the staff liaison to Visit Rochester’s Visitor Industry Council (VIC), I get to assist in bringing education, networking, and engagement opportunities to our members (along with many other benefits and marketing opportunities). I am pleased to bring these experiences to you: the members of NYSTIA.
Years ago, when I was the new chair of the VIC, I was challenged to have a theme for my year of service to the organization. Back then, my theme was engagement; shining a light on all the wonderful things that members were doing together to forward their businesses. At NYSTIA my theme for the year will be “MEMBERSHIP - IT’S EVERYBODY’S BUSINESS”. I believe that the best advocates for NYSTIA membership are all of you- our current members. You are the ones who are benefitting from the educational opportunities, the networking and engagement opportunities, the marketing opportunities, and the advocacy for our industry. So I am asking all of you to bring NYSTIA’s message back to your corners of New York State and tell your community about all of the benefits that come with a NYSTIA membership. I ask you to invite your network to view the NYSTIA membership page. I ask you to invite them to the annual New York State Tourism Conference and the Tourism Excellence Summit.
I ask you to join me in growing NYSTIA membership together.
Greg LaDuca
NYSTIA Board Chair
Senior Vice President - Industry Relations
Visit Rochester