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Note from Greg LaDuca, NYSTIA Board Chair

Sep 20, 2024

Greetings from Rochester NY!  I am pleased and honored to be the 2024-2025 Chair of the NYSTIA Board of Directors.  I started to engage with NYSTIA in 2017 and quickly knew that I wanted to get involved.  I have met so many wonderful people through NYSTIA.  I have also learned so much.  I could go on and on…

In my day job at Visit Rochester I get to work with over 500 active members.  As the staff liaison to Visit Rochester’s Visitor Industry Council (VIC), I get to assist in bringing education, networking, and engagement opportunities to our members (along with many other benefits and marketing opportunities).  I am pleased to bring these experiences to you: the members of NYSTIA. 

Years ago, when I was the new chair of the VIC, I was challenged to have a theme for my year of service to the organization.  Back then, my theme was engagement; shining a light on all the wonderful things that members were doing together to forward their businesses.  At NYSTIA my theme for the year will be “MEMBERSHIP - IT’S EVERYBODY’S BUSINESS”. I believe that the best advocates for NYSTIA membership are all of you- our current members.  You are the ones who are benefitting from the educational opportunities, the networking and engagement opportunities, the marketing opportunities, and the advocacy for our industry.  So I am asking all of you to bring NYSTIA’s message back to your corners of New York State and tell your community about all of the benefits that come with a NYSTIA membership.  I ask you to invite your network to view the NYSTIA membership page.  I ask you to invite them to the annual New York State Tourism Conference and the Tourism Excellence Summit. 

I ask you to join me in growing NYSTIA membership together. 

Greg LaDuca

NYSTIA Board Chair

Senior Vice President - Industry Relations

Visit Rochester