Maria Sheetz to Speak at the 2024 NYS Tourism Conference

Maria Sheetz, Senior Director of Media Sales at Amadeus, will speak at the 2024 NYS Tourism Conference on New York Visitors: A Closer Look at Trends and Insights. She will be discussing how to gain valuable insights on bookings and search trends to New York State. As well, Maria will be discussing visitors origins and trends to empower you to make informed decisions on marketing strategies. 

Why You should attend this session:

• Receive a in-depth look at visitors to New York State through reviewing search and booking trends
• Take a look at Amadeus' data tools and resources for New York State

Key Takeaways:

• Review search and booking trends to understand the New York Visitors
• Use data and insights to drive demand and capture bookings
• Gain insights on New York Visitors to fuel your marketing strategies

About Maria:

Maria Sheetz is the Senior Director of Media Solutions at Amadeus Hospitality. She works to support DMOs and state tourism offices in the United States and Canada with Amadeus' offerings including research data and media solutions to drive growth to the destination through digital marketing. Prior to Amadeus, she worked as a Senior Director, Partner Development at Brand USA. In that capacity Maria managed the relationships with tourism boards, DMOs, hotels and attractions to deliver international marketing programs helping drive inbound international travel to many US destinations. Earlier in her career, Maria held previous leadership roles in marketing, sales and strategic partnerships at Choice Hotels International. Maria is also an active member with Destinations International serving on both their Marketing and Communications Committee and their Partner Advisory Council.

In her personal life, Maria is a mom to three teenage children who keep her busy. She enjoys the sun and slopes, so you can find her at the beach in the summer and skiing in the winter months. She enjoys spending time outdoors and walking her rescue Boston terrier.