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Intro to Website Search Engine Optimization - Wednesday Webinar, November 6

Oct 29, 2024

Wednesday Webinar #6: Intro to Website Search Engine Optimization

Join on Wednesday November 6th at 9:15 AM for a presentation by Elissa Mitchell, digital marketing manager from Corporate Communications, Inc. to learn how you can increase traffic to your website via search results with Search Engine Optimization (SEO).

Elissa will review the key components to creating a successful search engine optimization strategy for your website and tools for doing this. This will include easy to implement basics as well as ongoing strategies. Elissa will also discuss the current trends in this ever changing industry.

Why You Should Attend This Session:

  • Would you like to get more traffic to your website?
  • Would like to increase lead generation through your website?

Key Takeaways:

  • How to implement some basic search engine optimization tactics on your website
  • Tools available to support your search engine optimization efforts
  • Recommendations for 'beyond the basics' website optimization

This seminar is for beginners or those with little to no knowledge of website search engine optimization, but would like to learn.

About the Presenter:

Elissa Mitchell

Digital Marketing Manager

E: elissa@corporatecomm.com

P: 585-262-3430

Elissa has over 25 years of experience in the field of marketing and advertising; 20 of those years focused on website and internet marketing. With a background that includes agency work, marketing communications management, public relations, and working with numerous small businesses to help grow their businesses online and off, she brings a wealth of experience in all areas of marketing and advertising.

Elissa's specialty is digital marketing with expertise in search engine marketing including organic search engine optimization and pay-per-click management. She also has extensive experience with email marketing, website content development, and social media management. She believes that the continual evaluation and refinement of a marketing strategy and its tactics are essential for its success.

About the Organization:

Corporate Communications, Inc. is a leading-edge full service Digital Marketing Agency located in Rochester, NY specializing in comprehensive marketing campaign design and execution. We create end to end solutions including dynamic marketing and eCommerce websites, interactive online applications, unified marketing and print collateral, as well as corporate identity design. We provide brand development services that cost-effectively address today's complex communications, marketing and eCommerce challenges facing businesses, not-for-profits and government agencies.


NYSTIA is hosting weekly virtual workshops in an informal, "coffee and conversation" format from 9:15 am to 9:45 am every Wednesday from October 2nd to December 11, 2024.  

NYSTIA Wednesday Webinars are briskly paced, informative and themed to provide tactical 'know how' and 'how to' insights into best practice tourism-related marketing/management.

We encourage NYSTIA 'Members-with-Members' to invite their members to register. Each webinar is recorded and archived for post-event access.

Check out our Spring 2024 Lunch & Learn Webinar series wrap-up for recaps of all 16 webinars presented January through May, 2024. Each recap includes a bullet-point summary, slide decks, and a video recording.

Any questions should be directed to Brooke Wilson - Brooke@nystia.org.

- Brooke Wilson

Sign up for our webinars below:

Select Which Webinar Dates You Want To Participate In

Please select all available dates below

with Mark Luciano, Brookfield Renewable U. S.
with Jessie McNaughton from the NY Fiber Trail
with Seth Orozco from Sojern
with Bridget Cerrone from Advance Media NY
with Elissa Mitchell from Corporate Communications
with Bob Provost, NYSTIA President & CEO
with Jonathan Keslow from Epsilon
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